2023
MEIGHT.O.NINEASMeiR KAOHSIUNG 2023
Visual IdentityMEIGHT.O.NINE
ASMeiR KAOHSIUNG 2023
跳動 先不要！禁止
本次專案為 ASMeiR 高雄場演唱會的周邊視覺設計，旨在與前一場「台北場」中無法跳動的規定形成鮮明對比。我們以卑南族傳統圖紋為靈感，透過幾何結構的設計語彙精煉特徵，使視覺元素兼具延展性與靈活性，無論是大比例呈現或細膩應用，皆能展現獨特魅力。
此外，我們採用了卑南族服飾中的經典色調作為此次的色彩系統，讓豐富的色彩語言表現出自由跳動的情感。同時，我們將傳統圖紋重新演繹，跳脫印刷、刺繡等以往周邊商品的限制，讓這些設計成為實用且長久的穿搭配件，為演唱會周邊帶來全新的可能性。
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This project focuses on the visual design for ASMeiR’s Kaohsiung concert merchandise, aiming to create a striking contrast with the rigid constraints of the previous Taipei concert. Inspired by the traditional patterns of the Puyuma tribe, we refined their unique characteristics through a geometric design language, ensuring the visual elements offer both versatility and flexibility. Whether presented in bold proportions or subtle details, the designs exude a distinctive charm.
Additionally, we adopted the iconic color tones of traditional Puyuma attire as the foundation for this project’s color system, expressing a sense of freedom and rhythm through vibrant hues. At the same time, we reinterpreted traditional patterns, breaking away from conventional printing and embroidery methods commonly used in merchandise. These designs are transformed into practical, long-lasting fashion accessories, introducing innovative possibilities for concert merchandise.
此外，我們採用了卑南族服飾中的經典色調作為此次的色彩系統，讓豐富的色彩語言表現出自由跳動的情感。同時，我們將傳統圖紋重新演繹，跳脫印刷、刺繡等以往周邊商品的限制，讓這些設計成為實用且長久的穿搭配件，為演唱會周邊帶來全新的可能性。
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This project focuses on the visual design for ASMeiR’s Kaohsiung concert merchandise, aiming to create a striking contrast with the rigid constraints of the previous Taipei concert. Inspired by the traditional patterns of the Puyuma tribe, we refined their unique characteristics through a geometric design language, ensuring the visual elements offer both versatility and flexibility. Whether presented in bold proportions or subtle details, the designs exude a distinctive charm.
Additionally, we adopted the iconic color tones of traditional Puyuma attire as the foundation for this project’s color system, expressing a sense of freedom and rhythm through vibrant hues. At the same time, we reinterpreted traditional patterns, breaking away from conventional printing and embroidery methods commonly used in merchandise. These designs are transformed into practical, long-lasting fashion accessories, introducing innovative possibilities for concert merchandise.
